D&AD NEW BLOOD GRAPHITE
RISE ABOVE THE LINE
Miami Beach is being swallowed by our oceans, but resident don't realize how bad it actually is, so we showed them with a simple line at the height where the water will rise to 5 ft during king tides in 2030, then gave them a way to take action before it's too late.
FLOOD YOUR REPS
We created a website to copy and paste to your representatives.
MAKING SURE IT STICKS
We used warning stickers with the line to get people to stop.
Role: Art Director Team: Corrine Vance (Copy Writer) & Olga Miljko (Art Director) at Miami Ad School.