D&AD NEW BLOOD GRAPHITE

RISE ABOVE THE LINE

A simple blue line wrapped Miami Beach to forewarn the projected sea level rise during king tides in 2030. We inspired visitors to share using #RiseAboveTheLine and flood their Reps.

CASE STUDY

FLOOD YOUR REPS

We  created a website to copy and paste to your representatives.

MAKING SURE IT STICKS

We used warning stickers with the line to get people to stop.

Role: Art Director Team: Corrine Vance (Copy Writer)  & Olga Miljko (Art Director) at Miami Ad School.